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Mobile Location Data: A Revolution in Trade Area Modeling

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Mobile Location Data: A Revolution in Trade Area Modeling

The benefits, accuracy and value of spatial data continue to evolve. The data and insights derived from it are becoming increasingly powerful and transformative on scales once thought unimaginable. Join The Shopping Center Group’s Gregg Katz and UberMedia’s Doug Shaddle as they discuss how advancements in GIS have transformed how we think about, measure and model people and places.

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